Mega K pop band Stray Kids is headed to Roblox. Its SKZOO animal avatars will be performing songs from its new hit album, Do ...

Kelley Heyer and Roblox say they "wish each other every success in their creative pursuits." By Rachel Scharf A TikTok influencer who created the viral dance to Charli xcx’s hit song “Apple” has ...

The pop star shared photos of herself playing on her iPad as proof. By Hannah Dailey Walk, walk, fashion, baby! Lady Gaga recently joined her Little Monsters in the chic virtual world of Roblox’s ...

While TWICE is gearing up for the release of their highly anticipated new EP Ready to Be this week, the K-pop girl group will first open their own dedicated world in Roblox. Decorated in TWICE’s ...

Posts from this topic will be added to your daily email digest and your homepage feed. And it’s bringing digital billboards and age guidelines to do it And it’s bringing digital billboards and age ...

Roblox Users Battle Tornadoes and Raise Pets. Will They Watch Ads, Too? Online-entertainment company hires ad-tech player PubMatic to help juice sales of new video ads displayed on virtual billboards ...

Within its own universe, metaverse gaming platform Roblox is teeming with life: Its almost 78 million daily active users are organizing hunger strikes over in-game payment systems and have built art ...

Gaming platform geared for kids turns out to be a tough sell ...

Last month Roblox, the game creation platform, announced the launch of its new advertising network, the Roblox Partner Program. Now that it’s out, what do these 'immersive ads' actually look like?